Texting is still the most direct line to your customers, so why are you still asking for feedback by email? Survey links sit unopened, forms get abandoned halfway, and the responses you do get skew to the angriest and the most delighted. WhatsApp (WhatsApp Business Platform) changes that: branded senders, tappable star ratings, 1-to-5 recommend scales, answer buttons, suggested replies, and real two-way conversations, all inside the customer's native messaging app. No new app to download, and no link to chase.
The catch? Actually getting an interactive WhatsApp survey live is harder than it looks, and today we're opening early access to fix exactly that.
The challenge: getting started quickly is hard
Most teams hit the same wall. WhatsApp is powerful, but a first survey means designing rating questions, answer buttons, and branching reply flows from a blank canvas, writing on-brand copy, and wiring everything to a messaging provider. That's days or weeks of work before a single question goes out, and it usually needs design and engineering help your team doesn't have on tap.
And then there's WhatsApp approval
Before you can send branded WhatsApp from your own sender, your brand and WhatsApp agent go through a verification and review process with the provider and carriers: logos, sample messages, opt-in language, and use cases all get checked. It's the right thing for trust and deliverability, but it's also a gate that can take days, and sometimes weeks, between "we want to try WhatsApp surveys" and "our survey is live."
The solution: pre-built survey templates
WhatsApp Surveys removes the build-from-scratch blocker. Instead of starting from a blank canvas, you start from a pre-built survey template that already follows WhatsApp best practices: the right question types, clean branching, compliant opt-in and STOP handling, and approval-ready content. Pick a Net Promoter Score, Customer Satisfaction, or post-purchase survey, customize the questions and media, and it's ready to send.
Skip the approval wait: launch on a pre-approved number
Here's the part that turns days or weeks into minutes: you don't have to wait for your own sender to be approved to go live. Launch on one of WhatsApp Surveys' already-approved WhatsApp sender numbers and you can send branded, interactive surveys today, with no verification queue to sit in. When you're ready to send from your own branded sender, we help you through brand and agent verification in the background, and you switch over the moment it clears. Until then, the approved number gets you collecting responses now.
What you get on day one
- 250+ professionally designed survey templates across 80+ categories and 12+ industries.
- Net Promoter Score, Customer Satisfaction, Customer Effort, and post-purchase surveys ready to send.
- Interactive question types: star ratings, 1-to-5 scales, tappable answer buttons, carousels, and open-ended replies.
- Drag-and-edit customization with no code, plus provider-ready connections for Twilio, Meta, Vonage, Bandwidth, and more.
- Live response analytics, with Texting fallback so no one is left out.
Built for feedback teams, not just engineers
Every survey ships with proven questions and layouts, so your team can go from idea to live survey the same day. Retail, hospitality, healthcare, events, real estate, finance, automotive. Whatever you run, there's a starting point that already looks great and is built to get answered.
Pro: personalization and AI follow-ups
Upload a CSV of customer variables to personalize names, orders, visit dates, and the product they bought at scale. Then let AI handle the back-and-forth: reading open-ended replies, asking a smart clarifying question, theming responses as they land, and routing urgent complaints to a human at exactly the right moment.
Be first in line
Early-access teams get first access to the full library, hands-on onboarding, provider setup help, and early-adopter pricing. Request your invite and we'll get you collecting feedback in the inbox fast.
Want to run surveys like these? Request early access to the full survey template library.